FAQ
Common queries.
Transparency is part of the process, so the answers people usually have to ask for are here already.
General
Do you use AI?
We use AI for research and structural outlining to speed up delivery, but the final prose is written and verified by human experts. Developers can smell ChatGPT from a mile away — we don't take that risk.
Can you sign an NDA?
Yes. We work with fintech and cybersecurity clients regularly and are comfortable with strict confidentiality requirements.
How many revisions do you include?
Most packages include two rounds. We aim to get it right the first time, but we stay on it until the output is right.
What's your turnaround time?
It depends on scope. A single technical article: 5–7 business days. A full content strategy: 3–4 weeks. You get the timeline upfront.
Strategy
How long does a content strategy take?
Usually 3–4 weeks end to end: audit, competitor analysis, keyword research and roadmap.
Do you handle distribution?
Yes. Social snippets, email templates and distribution recommendations come with the work. On Thought Leadership packages we handle posting and engagement.
Can you work with our existing content team?
Absolutely. We often act as an external DevRel team or supplement in-house writers, providing briefs, templates and training.
Copywriting
Do you do design?
We focus on copy and wireframes. We can partner with your designer or hand your team detailed wireframe suggestions.
Will it sound like me?
Yes. We calibrate to your vocabulary and tone. The first month is alignment: we read your past emails, Slack messages and talks to map how you actually speak.
Can you write for eCommerce catalogues?
Yes. Automotive parts, SaaS tools and complex B2B products, including large catalogues with Year/Make/Model fitment data.